ELODIE CARPENTIER

ELODIE CARPENTIER

Job Title
General Manager and Co Founder
Company
MAISON LE ROUGE FRANCAIS
Biography
Co-founder of La Maison LE ROUGE FRANCAIS. A biotechnology engineer with a passion for entrepreneurship, Elodie Carpentier is behind a real plant revolution. Her career spanning more than 15 years in the pharmaceutical industry and the arrival of her daughter June led her to focus on uncompromising products for her own health and that of her child.



Passionate about the world of botany and art history, she became interested in plant pigmentation derived from dye plants with colouring properties and health benefits. In 2019, Elodie created Le Rouge Français with her husband and partner Salem Ghezaili: the first makeup and skincare brand specialising in plant pigmentation, a patented global innovation.



Elodie then embarked on the formulation of her own cosmetic products thanks to an internal Research & Development structure with BIO Cosmos Organic, Vegan certifications by PETA and without controversial ingredients such as Titanium Dioxide. A true player in French Tech and French GreenTech, its ambition is to revolutionise the colour industry as a whole by offering this plant-based alternative to other sectors such as the automotive, aeronautics, fashion or eyewear again.

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Refill Revolution: How Brands Are Shaping New Consumer Behaviors

Round Table
07/01/2025 | 16:15 - 17:00 | Salle de conférence