The art of the impossible: combining luxury, constraints and pleasure
Workshop
2025-07-01 | 02:45 PM - 03:15 PM | Espace workshop - Hall Le Nôtre
Informations
Reconciling sustainable innovation and creativity without compromise
In a world undergoing an ecological transition, constraints are multiplying: strict regulations, dwindling resources, vigilance against greenwashing... Added to this is a growing demand from consumers, in search of products that are sustainable, high-performance, and experiential. What if these constraints became levers for innovation? This workshop proposes to rethink creation through a new prism, where sustainability fuels the imagination. By mobilizing emerging technologies—biotechnologies, artificial intelligence, bio-sourced materials—let's explore how to design bold, responsible, and resolutely desirable beauty.
