Wednesday, January 8, 2025
SCENTOUCH® reinvents sampling

iD SCENT is a French company specialised in the discovery of fragrances and the development of innovative, eco-responsible, and sustainable samples.
Since our creation in 2004, we have worked to minimise our environmental impact and deploy our development strategy around a strong CSR policy.
Their mission is to offer brands and their customers new fragrance discovery experiences by transforming single-use, disposable samples into long-lasting samples.
iD SCENT has therefore developed various perfume sampling solutions entirely made in France and doubly sustainable: sustainable through the materials (partly recycled and fully recyclable paper) and sustainable through use (over several months or even years).
” Our SCENTOUCH® product reinvents perfume samples by allowing consumers to discover perfume on an applicator, on the skin, or both.
Generally shaped like a miniature perfume bottle, SCENTOUCH® allows the consumer to test the perfume in a realistic and delicate manner.
Inside its case, the perfume is optimally preserved, allowing the SCENTOUCH® sample to be used many times over (up to 100 applications on the skin*) “, explained Maxime CAFFON, Associate Director.
SCENTOUCH® is a patented innovation, entirely made in France.
Composed solely of paper and aluminium-free, SCENTOUCH® is eco-responsible and meets a number of commitments to the planet. It also received a Cosmétiquemag Award last November after receiving the 2020 Sample Award from Formes de Luxe.
*2021 DERMSCAN study
Unlike the majority of sample solutions on the market, SCENTOUCH® is eco-responsible with low environmental impact.
Made in France, it is entirely designed from certified paper, it is aluminium-free, and does not require secondary packaging.
SCENTOUCH®’s double durability design allows the perfume to be tested several times and by several people, increasing its effectiveness with consumers and the probability of a sale.
SCENTOUCH® also offers brands the possibility of developing 360° campaigns. It can be distributed in the press, at points of sale, or sent as an e-sample.
Finally, the tool adapts to brand creativity and offers a wide range of finishes: bottle or square shape, hot stamping, embossing, etc.