Thursday, January 9, 2025

Van Genechten : A brand-new offset printing capability utilising cold foil technology

Van Genechten : A brand-new offset printing capability utilising cold foil technology
Introduce your company in a few words…
Where people, brands and folding carton meet, that is where the magic happens at Van Genechten packaging (VGP), every single time. For over 180 years now VGP has believed in the unique impact of packaging for brands and products, for people and the planet, and made it work. Today, it remains the last truly independent European packaging specialist with HQ in Turnhout, Belgium, ten folding carton sites and one extrusion site in seven countries. VGP generates an annual turnover of about 300 million euros, employs more than 1500 employees and continues to grow.
What will be your 2022 must-have innovation on your stand?
Van Genechten Packaging invested in a brand-new offset printing capability utilising cold foil technology at their site in Angoulême, France. A perfect fit for the company’s ambitions to be seen as best-in-class in the markets they operate in. It offers a cost effective, easily optimised, and efficient solution to premium-packaging customers, but also offers substantial sustainability benefits.
This innovation process fits perfectly alongside our offerings of hotfoil, metallization transfer and metallic inks meaning we have the perfect solution for any market need”, says Jérôme Cahu – Plant Manager VG Angoulême.
How will this solution meet the needs of brands?
The transition to a 100% ecological, recyclable, compostable pack is being realized in successive steps. One of the services that VGP offers to its customers is value engineering with an eye for cost efficient processes and smart material usage to protect nature. Increasing magic, while reducing carbon footprint The cold foil technology offers customers brilliant, metallic accent colours, whilst reducing their environmental impact: a win-win.